Everyone
loves
an
inviting
boudoir.
Sheets
with
a
high
thread
count,
stylish
duvet
covers
and
a
plethora
of
pillows
are
a
call
to
divine
relaxation
at
the
end
of
a
day
or
a
rallying
cry
to
hot,
crazy
passion.
Mind
Fetish
Bedding
Company,
a
home
goods
company
that
launched
in
May
at
the
International
Mister
Leather
competition
in
Chicago,
meets
all
of
the
leather
enthusiast’s
bedroom
needs
without
stooping
to
kitsch
or
low-quality
manufacturing.
Pillows,
duvet
covers,
special
dust
ruffles,
candles,
everything
that
could
transform
your
bedroom
into
a
Tom
of
Finland
sketch
is
for
sale
—
minus
the
beefy
studs.
The
company’s
slogan
sums
it
all
up:
“Better.
Fucking.
Bedding.”
“The
concept
came
in
August
of
2005,”
says
Quincy
Russell,
29
owner
and
creator
of
Mind
Fetish.
“I
was
laying
in
bed
with
a
boyfriend
at
the
time,
and
we
had
finished
our
business.
I
was
looking
around
the
room
and
thought,
‘I
think
my
room
needs
a
little
sprucing
up.
It
reflects
nothing
of
my
sexuality.’
It
was
beige.”
This
led
Brooklyn-based
Russell
on
an
odyssey
to
find
the
bedroom
set
that
would
reflect
his
sexual
orientation
and
his
leatherman
lifestyle.
After
searching
through
stores
in
New
York,
San
Francisco
and
even
London,
he
decided
to
do
it
himself.
Having
been
in
the
men’s
wear
design
field
for
years,
including
a
stint
as
the
designer
for
Kenneth
Cole’s
Reaction
line,
Russell
knew
how
to
make
it
all
happen.
“When
I
would
tell
people
what
I
was
working
on,
they
would
give
me
a
strange
look,”
laughs
Russell,
but
now
people
are
singing
a
different
tune.
“The
No.
1
comment
is,
‘This
looks
nothing
like
we
thought
it
would.’”
THE
LOOK
IS
a
mixture
of
Roman
decadence
and
awe-inspiring
craftsmanship.
A
two-tone
leather
duvet
cover,
with
base
color
in
black
and
accents
in
a
color
of
your
choice,
is
just
begging
to
be
rolled
around
on,
and
with
all
the
company’s
leather
being
imported
from
Italy,
you
might
have
a
difficult
time
getting
out
of
bed
at
all.
Of
course,
that
could
also
be
because
you’re
strapped
to
the
“Bondage
Bedskirt,”
which
is
a
standard
black
bed
skirt
with
nine
12-gauge
reinforced
D-rings
strategically
placed
around
the
uppermost
edge
of
the
ruffle.
“Once
you’re
not
using
them,
they
tuck
right
into
the
mattress,”
Russell
says.
Some
of
the
products
come
with
a
reversible
option
for
when
a
certain
overbearing
mother
pops
by
unannounced.
Black
leather
pillows
with
a
built-in
handcuff
can
be
turned
inside
out,
revealing
a
camouflage
pattern
or
simple
black
fabric.
The
“Filthy
Mouth”
linens
are
covered
with
words
that
you
could
use
in
a
serious
session
of
dirty
talk.
If
you’re
face
down
in
a
pillow,
you
won’t
find
yourself
at
a
loss
for
words.
The
sheets
were
developed
by
gay
Seattle,
Wash.,
artist
Axel,
who
is
also
the
staff
illustrator
and
photographer
for
Instigator
magazine,
a
hard-core
gay
man’s
fetish
publication.
“[Russell]
had
seen
my
work
because
of
Instigator
and
contacted
me
with
a
particular
piece
they
wanted,”
says
Axel,
39.
“It
snowballed
from
there.”
The
artist
has
since
worked
on
candles,
soap
boxes,
shower
curtains
and
pillows,
and
is
currently
discussing
the
possibility
of
designing
further
products
with
Mind
Fetish.
All
of
this,
of
course,
comes
at
a
price,
and
anyone
who’s
been
in
the
market
for
a
pair
of
chaps
knows
that
rotary-cut,
hand-stitched
leather
goods
aren’t
cheap.
The
queen-sized
set
of
Filthy
Mouth
sheets
runs
$180,
a
fairly
standard
price
for
400-thread-count
pima
cotton,
second
only
to
Egyptian
cotton
in
quality.
The
throw
pillows
average
$150.
Those
glamorous
leather
duvet
covers
run
from
$1,250
to
$2,250.
The
full
line
is
available
at
www.MindFetish.com.
So
far,
the
line
of
products
appears
to
have
satisfied
the
100
customers
around
the
world
that
Mind
Fetish
secured
in
the
two
months
since
opening.
“The
quality
of
the
workmanship
and
the
materials
struck
me
as
more
of
a
Nordstrom’s
[quality]
than
just
Hecht’s,”
says
Tad
Gardocki,
a
lawyer
who
lives
in
Atlanta,
Ga.
“I
was
impressed
with
the
lines,
the
color,
the
use
of
design.
It
stood
out
amongst
other
things
that
are
available.”
Russell
says
that
his
years
in
fashion
helped
him
choose
materials
that
are
of
the
highest
quality,
thereby
impressing
his
clientele.
“They
see
it,
they
touch
it,
they
fall
in
love
with
it,”
says
Russell.